I2M Workstorms

Your 2016 Political Engagement Program Checklist: Leveraging Election Year Politics for Increased Political Involvement and PAC Funds

Grassroots & PAC Workstorm - Thursday, December 10

Election years present tremendous opportunities to springboard your political involvement programs to the next level. However, they must be strategic and quantifiable to obtain organizational commitment. Are you ready to maximize the opportunities 2016 presents? Don’t miss this workstorm with two national experts on political engagement to learn:

  • How to determine your program priorities
  • Avoiding the four biggest momentum-killers in any program or campaign
  • How to sell political involvement “up” and throughout your organization
  • How to leverage every possible channel to spur greater involvement in your programs
  • The importance of avoiding the “appearance of motion” and how to quantify real results
  • Ways to leverage involvement after the election

Matt Robbins
President
American Majority

Tom McMahon
Partner
New Partners, Inc.



Back to I2M Workstorms