No matter what your current work priorities, there will come a time when you will have to “influence up.” To get what you want, you’ll have to change the mind of someone more powerful than yourself—whether your CEO, your association board of directors, legislators, or the media. However, the typical influence tactics you may have read about for general influence situations don’t often work when influencing up.

In this workstorm, you’ll learn the lessons from two real-life survivors of major upward influence challenges. Each one went on a journey that represented new initiatives not just for them personally, but for their companies. Find out how they survived, thrived, and the strategies and tactics you must embrace for your next upward influence challenge.

Attend this workstorm and learn:

• The homework you must complete before you approach internal stakeholders with your ideas
• Rules for recruiting internal and external allies
• How to manage back-stabbers and bullies (inside and outside your organization)
• How to maintain your perspective and determination when setbacks occur

Travis Doster
Senior Director, Public Relations
Texas Roadhouse

Jamie Richardson
Vice President, Government and Shareholder Relations
White Castle Systems, Inc.